Overview
We have extensive experience in all entertainment areas including TV, film, social media, digital commerce, gambling, news, sports, data, entertainment and media technology and provide specialised, insightful and dynamic legal advice, assistance and support for all types of businesses across the media sector.
We have a vast knowledge and understanding of developments in the entertainment industry and can assist our clients effectively and efficiently with issues that are often international in scope and multi-disciplinary in nature.
Our Relevant Experience
- Advised Vectr Fitness, the main shareholder of World Class Romania, on the acquisition of NEXTFITNESS & WELLNESS SRL.
- We advised Edward Neuk Company S.R.L. on various issues regarding technology law, data protection and intellectual property matters in relation to the social platform Kuende, including advice related to patent protection issues.
- We have provided assistance and support to the record company/publisher GLOBAL RECORDS concerning notification regarding the infringement of trademarks and copyrights.
Key Contacts
Ana Maria Kusak
Partner
Elena Stan
Managing Associate
Cinema & Theatre
We have assisted clients by handling the diverse legal issues involved in the production of theatre plays, musicals, motion pictures and documentaries.
We deal with a wide range of matters from actor/director representation and acquisition of rights over literary works to providing guidance on the formation of a business structure for a producer. We have negotiated, drafted and revised agreements for the production, development, booking and touring elements of the industry, as well as other agreements necessary for the creation and delivery of cinema and theatre works.
Key Contacts
Ana Maria Kusak
Partner
Elena Stan
Managing Associate
Our Relevant Experience
- Assisting and supporting the multichannel video programming distributor UPC Romania in connection with complex copyright and neighbouring rights regarding the implementation of new media technologies and related services, such as Video on Demand and network Personal Video Recording.
Music
From handling complex copyrights issues, related trademarks, representation before the collective management bodies, SAA’s experience in offering legal assistance related to the music industry includes the representation of well-known Romanian and international artists, producers, television networks, as well as talent agencies.
Key Contacts
Ana Maria Kusak
Partner
Elena Stan
Managing Associate
Our Relevant Experience
- Our firm has provided assistance and support to the record company/publisher GLOBAL RECORDS concerning the Notification regarding the infringement of trademark and copyrights.
- We have been assisting Agentia de Vise S.R.L. (one of the best-known artist agents in Romania) in various IP matters, including copyright protection, drafting and negotiating complex agreements, for various Romanian artists, in the Romanian music, cinema and theatre industry.
Social Media
Given the ever-changing nature of the social media scene, we continuously strive to offer clients in this field tailored legal assistance on complex matters involving intellectual property and data protection. We offer clear and insightful advice on the use of social media for business purposes, particularly in view of the legal requirements and obligations imposed by the applicable law in this area.
Key Contacts
Ana Maria Kusak
Partner
Elena Stan
Managing Associate
Our Relevant Experience
- Providing extensive legal advice to Edward Neuk Company SRL on various issues regarding technology law, data protection and intellectual property related to the social platform Kuende, including advice in relation to patent protection.
Advertising
We have significant experience in dealing with the specific legal issues that arise in advertising.
From assisting with promotional campaigns to handling complex intellectual property issues and representing our clients before the Romanian self-regulatory body, the Romanian Advertising Council, our highly qualified and experienced team provide legal advice and assistance on various advertising-related matters and represent important companies in the market, including advertising and PR agencies, entities selling indoor, outdoor, radio, TV and online ads, as well as owners of outdoor advertising spaces and printing businesses.
We are also the only Romanian member of the Global Advertising Lawyers Alliance (GALA), headquartered in New York, and which includes the most prominent law firms in the global advertising field.
Key Contacts
Ana Maria Kusak
Partner
Elena Stan
Managing Associate
Our Relevant Experience
- Assisting one of the most important international companies on the automotive market with the competition aspects of the company’s business conduct, promotional mechanisms and so on.
- Reviewing the terms and conditions for the Romanian campaign of a multinational financial services corporation to ensure their compliance with Romanian law regarding the organisation of promotions, the fiscal arrangements, the fiscal procedural aspects, data protection, the advertising regulations and civil law.
- Providing legal advice to Mullen Lowe Romania in connection with various commercial matters, including reviewing and negotiating commercial agreements, data protection, protection of copyrights and trademark related issues.
- Assisting Luxury Adviser Group, in various trademark related issues and providing advice, assistance and representation in front of the State Office for Inventions and Trademarks (OSIM) in opposition proceedings.
